Working with the Japanese-Build Trust and Understanding and Business will work

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Working with the Japanese-Build Trust and Understanding and Business will work

Posted on 26 November 2018 in Inter-Cultural Training, Japanese Corporate Culture, News -

I had a busy Japan week last week starting with a Derby based visit to Hitachi Information Control Systems and then on to Toyota’s Derby factory just outside of Derby. I got to see Japanese CSR in action here when a group of school children stopped and started practising their bowing and greetings in Japanese to the Japanese ex-pat I was walking with. Not only was this endearing but it shows the immense effect Toyota has had on the local community through outreach educational programmes and exchanges not to mention job creation. I hope that such merits of inward investment from Japan will be recognised through the current negotiations taking place within our Government. Then, on to Toshiba of Europe, where I deliver their Pan European Management Training Programme to support cross-cultural business understanding and develop team-player and leadership skills. This 2 day course is always fun as I get chance to really get to know the delegates and share information and perspectives on their experiences of working with a Japanese company. The main focus of all of my work with the above is to build cross-cultural trust and understanding. Without this, business never works.

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Brexit Briefing to Japanese Companies on ‘Understanding the British.’

Posted on 6 March 2018 in Inter-Cultural Training, News -

I recently gave a Brexit Briefing at Baker McKenzie for some of their Japanese clients, to give them: a deeper understanding of the context of the Brexit vote, a fresh insight into the mentality of British people and a chance to discuss some of the ensuing impacts of the current political decisions being taken on training and skills.

Using statistical analysis, I outlined how regional underinvestment and a culture of centralised business decision-making has resulted in patchy prosperity across the UK. This was one of the main drivers for the frustrated Brexit vote, which was highest in the areas where productivity was at its lowest. I also spoke about how the rhetorical nature of British politics had led to an out-of-touch attitude regarding these frustrations amongst the political elite alongside a campaign fought on rhetoric and intellectual word-play that was persuasive, emotive and channelled this frustration into an anti-migrant mentality (even though the areas that voted Leave had some of the lowest levels of immigration). The result caught many of those in power by surprise, including the Japanese business community, who had been largely assured it wouldn’t happen, couldn’t understand the nature of the decision and were disappointed by the result in areas such as the NE where Japanese companies had contributed immensely to job creation education and training. To explain this further, I looked at cultural differences both between the Japanese and the British from an employer-employee perspective but also differences between the EU and the British, that are becoming evident now within negotiations.

Up-skilling the UK

Current UK labour skills shortages, especially in areas that have traditionally relied on EU immigration combined with an undervalued vocational training system all point to a potential post-Brexit labour skills crisis that will hopefully lead to an ‘up-skilling’ of the British work-force and a re-think of adult education. Theresa May’s recent announcement about a governmental review of the adult-education system shows an acknowledgement of this.The Japanese are traditionally great pioneers of the apprenticeship method of training and their companies in the UK have been incremental in providing vocational training & education for the British workforce. Companies like Hitachi Rail have recently launched new apprenticeship programmes and have invested in local technical schools. It’s important we can find a way of incentivising them to stay in the UK.

Potential New Government

Since the briefing took place on the day that the CBI and the IoD threw their support behind Labour’s proposals to maintain a UK/EU custom’s union, we discussed the possibility of a change of Government and an understanding of the Labour Government’s proposals regarding the skills shortage and educational reforms, moving economic growth out of the south and dealing with some of the social problems that led to such a culture of dissatisfaction in the first place.

Please contact us should you wish to hold an innovative Brexit briefing within your company for Japanese staff living in the UK, tailored towards furthering learning and deepening understanding of the British people, politics and society.

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Pan EMEA Management Programme at Toshiba

Posted on 16 November 2017 in Inter-Cultural Training -
Group PIcture

I recently worked with Toshiba of Europe Ltd to create and deliver 2 days of training for their Pan EMEA staff aimed at developing an awareness of; cross-cultural working, team player and leadership skills, diversity & inclusion and Toshiba as a Japanese company. We also looked at cognitive diversity and how to get different ways of thinking represented on a team for optimal performance and innovative idea sharing, which we put into practise with a final team-building exercise. Delegates working within Toshiba from all over Europe attended, giving the training a diverse perspective, where people were able to learn more about themselves and from each other. One delegate said, ‘I learned a lot of skills that will help me both professionally and personally. I also benefitted from the input of an extremely friendly and inter-active group of participants.’ It was a fantastic experience for me working with such an inter-active, engaged and positive group of people and look forward to working further with TOEL.

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Theresa May’s Visit to Japan & Brexit Negotations: Will arrogance hinder UK Japan Business?

Posted on 15 September 2017 in Inter-Cultural Training, Japanese Corporate Culture, News -

Theresa May’s visit to Japan & Brexit Negotiations: Will arrogance hinder UK Japan Business?

Theresa May’s recent visit to Japan may have been a good PR stunt but where do we stand now with Japan? The highly entertaining tea-ceremony and comments such as: “I like your dress”, “we have a good relationship” and the all-important “we will commit to a trade deal after Brexit”, were certainly reassuring but should be contextualised within the niceties often seen within Japanese negotiations. These were not false platitudes given by Abe to May, they are important parts of doing business in Japan-tatemae and relationship building- and should be read as such (reading between the lines is another important aspect of doing business with the Japanese). To assume otherwise would be arrogant, which in our current position, is not ideal. The fact is that many Japanese companies are considering something that is against all their business principles-ditching long-term business commitments to the UK- and there will be more to follow. The risk is simply too high (risk is the bottom line for all their business decisions.)

Nurturing Relationships with the Japanese

We certainly would be wise to nurture our relationship with the Japanese-they are one of our most important trading partners bringing with them high levels of job creation and long-term investment into training, education and cultural endeavours, many of which go unnoticed or unappreciated in the Western world of ‘business is business’. The simple fact is, we do business and form relationships very differently. Anyone attending the Hitachi Rail opening ceremony last year should have noticed the difference between the Japanese side’s sentiments and the British side just from listening to the speeches alone. Furthermore, the way David Cameron and George Osborne mentioned investments made into the UK from Japan at the ceremony (Nissan committed to massive investment into their Sunderland operations on that same day) with George then hotfooting it to China to tout for bidders for HS2 the very next day showed a clear contrast of our government’s mentality with the Japanese, who favour long-term relationships, loyalty and trust.

Arrogance may be our downfall

The detail-sparse and rather delusional “we are still incredibly important” flavour of Brexit negotiations mingled with a somewhat admirable British philosophy of “flying by the seat of our pants” does not in any way appeal to the Japanese. Brexit goes against the Japanese preference for long-term stability, an absolute need for details and a low-risk environment. There will also be an expectation of us meeting the obligations they would automatically expect from their investments here, which are currently neither forthcoming nor in any way deliverable. Instead, the lack of clarity and  policies based on rhetoric and arrogance currently coming from the British Government are making us look even more ‘risky’.

The UK is now a country divided by out-of-touch and in some cases quite dangerous politicians who, through a misinformed manipulation of people based in the regions who were voting against a neglect that has never been addressed rather than membership of the EU, have no real Brexit mandate from the British public-just more disillusioned people living outside of London and a negotiating charade with angry Europeans.

The fact that Downing Street were “surprised” by the demands outlined in a letter from the Japanese to the British Government regarding Brexit expectations and that Theresa May was subsequently “vexed” by the decision of the Japanese banks to leave the UK really does show a worrying level of arrogance. If we are not careful, this arrogance will stand in the way of another admirable British philosophy: our ability to “make the most out of a bad situation”. The environment we are offering now to the Japanese is not the right one. Recent comments in the press that the Japanese are being too polite to tell us don’t go far enough. They are telling us-it’s just that we’re too arrogant to listen!

For Japanese companies/executives in the UK: “Understanding why Brexit happened2

Find out more about British society and how Brexit came about by exploring Britain’s political landscape, finding out what the British people in the regions really think, why they actually voted for Brexit and understanding the different ideologies currently affecting British politics and society. We offer 1:1 Skype courses or in-house lectures on this subject aimed specifically at foreign executives in the UK or companies looking to invest here. Please contact us for further information.

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Working with Tokio Marine HCC-Building the Trust and Adding to Leicestershire Links

Posted on 13 December 2016 in Inter-Cultural Training, News -

Japanese Investment adds to Leicestershire Links

Tokio Marine Holdings Inc. bought HCC Insurance Holdings Inc. last year, in one of the biggest acquisition deals by a Japanese company to date. In doing so, they sparked a curiosity within the then HCC International into Japan and its culture, initiated by its office based in the Leicestershire village of Rearsby. The HR department there felt that their staff needed to know more about Japan, as for many of the staff it was their first experience working for a Japanese company.

Raising Interest in Japan

Together with the HR department, we developed an introductory presentation for staff in Leicester and London to get an insight into current Japanese culture, society, language and corporate philosophy. There is a big interest in all things Japanese in the UK, but the two cultures are very different. The training was tailored so that participants could really grasp the basics of Japanese culture to understand current events that are happening in and around Japan, raise their cross-cultural skillset and transfer these to any direct involvement they might have with their Japanese colleagues.

Angela Baker, Head of HR for Tokio Marine HCC, said:

“We had over 185 employees attend the presentations that Sarah delivered, and the feedback that we received was very positive.  Staff enjoyed the sessions which gave a real flavour of the culture and the economic and social issues in Japan.”

I was very impressed with the genuinely positive attitudes shown towards Japan from Angela and her team and the high level of interest shown by participants through their questions and prior knowledge about Japan. Every time I visit the offices, people are always talking about Japan and they all know the name of the Japanese representative from Tokio Marine in London -Kenichi Sakakibara – better known as Ken to the local staff.


In front of the new company sign at Tokio Marine HCC, The Grange, Rearsby, Leicestershire. From left to right, Sarah Parsons (MD Japan in Perspective), Angela Baker (Head of HR) and Jane Thorpe (HR Co-ordinator)

East Midlands/Japan Regional Links

This raised awareness of and interest in Japan highlights the soft power of Japanese investment in the UK, which has not only brought economic benefits but has fostered cultural and educational exchange on a regional level. There is a lively Japanese community in the East Midlands based around Toyota Motor Manufacturing UK in Derby and NSK in Newark. The University of Leicester has an active Japanese student population and Her Imperial Highness Princess Mako (the Emperor’s grand-daughter) recently graduated from there. Leicester is also well known to the Japanese thanks to the recent success of their football club and Japanese striker Shinji Okazaki. Hopefully now, staff from the Leicester office can access the Japan – UK links already developed in the area, and create more.



To find out more about Tokio Marine HCC, please visit their website,

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